In-App Wallets - is everyone missing the point?

Everyone and his/her grandmother has a view on digital wallets and what they can or cannot do. It means different things to different people, and means different things depending on where in the world you are. Wallets are extremely powerful ecosystem enablers. They help create and maintain those sticky features that all app developers dream about. Over the past few years, so many examples of how strategically important they are have come up, and perhaps insights into some past and potential future examples will help to cement this view. From useless, to dominance- PayTM When PayTM started up as one of India's first wallet plays, they struggled to find a real use case in such a cash-dominated

The Wallet Engine
Transforming Apps into Ecosystems

TM

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Consumer advisory -  Wallet Engine Pte. Ltd., the holder of Wallet Engine’s stored value facility, does not require the approval of the Monetary Authority of Singapore. Consumers (Users) are advised to read our terms of service carefully.